If you thought Apple was building its own Artificial Intelligence from scratch to rival Google, think again. New reports indicate the Cupertino giant has chosen a more pragmatic (and expensive) path: paying the enemy.
According to estimates from Deepwater Asset Management, the deal to integrate Google Gemini into the iPhone ecosystem could be worth up to $5 billion. This points to a long-term partnership, suggesting that Google will be the “brain” behind Siri until at least 2030.
The New “Powered by Gemini” Siri
The math is simple: analysts predict Apple will pay around $1 billion annually in licensing fees. In return, Apple gains access to the massive 1.2 trillion-parameter Gemini model to run on its Private Cloud Compute servers.
The result? The long-awaited “Siri 2.0” (expected in future updates like iOS 26.4) will finally gain on-screen awareness, personal context, and the ability to perform complex in-app actions. To the user, it will still be Siri, but with a Google V12 engine under the hood. Apple keeps the branding; Google provides the intelligence.
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